Why You Should Become a High Ticket Coach, Or Maybe Not


Have you ever wondered is high ticket coaching for me? This is a question that you should be asking. And I want you to pay attention to this conversation today because I’m gonna help you to determine that just for yourself. 

Hey, everyone, it’s Shayla Boyd-Gill, your Family, Freedom and Affluence Mentor. And I love helping family centered women entrepreneurs just like myself, moms, wives, family members, to really make more money in your business while doing exactly what you love.

So, if you’re anything like me, you’ve been in these online streets, trying to figure out what to do with your business. And if you’ve been online for a while through some of these social media platforms, you’ve probably seen ads where people have said, you should be a high ticket coach. Or you should be charging more for your services. 

Pause! Don’t change your pricing, don’t change your business model, until you listen to this.

The Truth

Here’s the truth, not everyone needs to be a high ticket coach. As a matter of fact, I want you to be extra sure that this is for you. You need to look at your business model.

Tip #1: Choose Your Business Model

How did you intend to have your business built? Was this a one to many approach, or was this a one to few approach? See, if you’re a one to many, that means your products or services are available to everyone and you want lots of people to touch them, and that may be a case where you have a lower ticket platform that you build out for your business model. Is that okay? Absolutely. That works beautifully for some people. 

You also may choose to be a one to few type of business. Meaning you touch a few people, then they touch a few people, then they touch a few people, and your impact spreads in that manner. If that’s the case, you’re going to need to have a higher ticket model because you’re not touching as many people. 

So, what you have to decide first is, looking at the work that you do, how you’re transforming lives, how you’re solving problems, how many people do you want to touch? Do you want a lot? Or do you want a few? There’s no wrong answer. And no one should be telling you what you should do in your business, you need to decide what’s the approach and what’s the best strategy for the type of work that you do. That’s important. 

Tip #2: Decide if You Align With the Pricing

Number two, you need to look honestly and say, can you even handle a high ticket model? Do you have the confidence to go out to the world, share what you do and ask for what you really desire? If you’re gonna choke in the middle of making the ask or the offer, you need to reevaluate, is this for me? 

Just because someone’s saying, hey, you should be charging thousands of dollars for your services, doesn’t mean that you should be charging thousands of dollars. If you’ve never invested in that level and your first approach to your business is going out and saying, my services cost $20,000, but you would choke if someone quoted that to yourself, or you wouldn’t invest that kind of money in yourself, how would you go out and ask the same of someone else?

It’s not an integrity. There’s no congruency there, and it’s not going to work for you. So, one of my recommendations is investing in yourself. See what your level is, see what your capacity is, see how full you can fill that cup of yours. See where you get to that place of being super uncomfortable as far as investing in yourself. 

Now what I will tell you, here’s my truth, when I started off in the culture industry I started off paying lots of money. So I was very comfortable with that ask, I was very comfortable going out, making sure I had transformational work and doing the same because I knew that my systems worked. And I also knew what it felt like to invest in myself at those levels at which I was quoting. 

Now, do some people go out and ask for that amount and never invest that amount in themselves? They do. But I believe that all energy has to be matched. For me, for my clients, we have to match energies and it’s such an easier process. Things go smoother, you get to your yeses faster. So that’s another piece that you want to look at. 

Tip #3: Have a Rock Solid Strategy

Another thing you need is a solid game plan. If you’re going to choose to be a high ticket coach, then we need to make sure you have a solid game plan. Your marketing may look a little different than a one to many approach. It’s still marketing. It’s still getting your message out there, but you may have to use a different approach to that. 

Those are some of the things that I love teaching my clients through some of our programs that we have. And in our Family, Freedom and Affluence Academy. So here’s what I want you to know. You don’t have to have a high ticket coaching program just because you see everyone advertising and saying that you should. You need to have one if that’s what your heart desires, and if your business aligns with that approach. If you’re not sure about that, keep paying attention, come back and check on our channel because we’re gonna have more tips on how you can a high ticket coaching business and you get to determine if it works for you.

One way you can determine that right now is to go and grab our free offer that we have here listed below. It’s our high impact, high ticket challenge. And it’s a place where you can go and create your first high ticket coaching program. And see, what does it feel like? Does this match your brand? Does this match your business model? Test it out, it’s free. We’d love for you to come and join us in the community. You can grab it from the Family, Freedom and Affluence Academy, you have free access, free membership in there. That’s the first program that you’ll have access to for free. So go and check it out now.

Get your free membership to our Family Freedom and Affluence Academy! The High Impact High Ticket Challenge will be sent as soon as you join. CLICK HERE to get your membership!